actionable ai

[ 01 ] · The Factory · projects finished, not started

Three to five real projects, finished.

Not a course. Work that is done. We build you a six month plan and most teams finish it in one or two, because we are available the whole way until the projects are actually done.

Apply for a call →

30 minutes · straight answer on fit · starts October

Five white stone blocks stacked, a cobalt cube on top
Trusted by 133K on InstagramNewsletter 30,000+ readersGrown 1,400 to 118K in 6 monthsPlaybooks published free 125+Daily read under 2 minutes

[ 02 ] · What it has done

$1k → $12k

Ad spend to revenue in two weeks, home services. Five times what their previous agency returned.

$60,000

A year of agency fees cut for a food manufacturer doing $30M+.

$15–20,000

A year saved by an operations manager who built his own agent after the program.

Client results. Sectors named, companies not, because these were agreed without a name attached.

[ 03 ] · What you actually build

Pick three to five. We get them finished.

These are the ones people pick most. Yours may be none of them, and that is fine: we work out your list in the first session. What does not change is that they get done.

01

An assistant that handles your email

It reads the inbox, sorts what matters from what does not, and drafts the replies in your voice. You approve and send. Most owners get an hour of their morning back.

The first one most people build

02

Your files, sorted for good

Point it at the drive everyone has given up on. It reads, names and files everything, then answers questions about what is in there. You stop searching for documents.

Usually done in one session

03

An ads agent

Watches spend daily, flags what is working and what to kill, and writes the next round of creative. One client put $1,000 through theirs and got $12,000 back in two weeks.

Five times what their agency returned

04

A content engine

The one Cooper runs himself. It takes one idea and turns it into the week of posts, in your voice, from your own material. He does 10M views a year with it, solo.

Replaces a content hire

05

A second brain for the company

Everything your business knows, in one place your whole team can ask questions of. New hires stop interrupting people to find out how things work.

The one that compounds

06

Agents that run overnight

Reporting, follow-up, research, chasing the things nobody remembers to chase. They run at 3am and the work is waiting when you open the laptop.

Work that happens without anyone

[ 04 ] · What building one actually looks like

One agent, start to finish.

“Agent” is a word that explains nothing. Here is a real one, from the sentence you say out loud to the thing that runs at 6am without you.

Week 1

You say the sentence out loud

"Every morning I go through the inbox and work out who actually needs me." That is it. That is the whole spec, and you already know it.

Week 2

You build it, with us on the call

Not us building while you watch. Your hands, your laptop, your accounts. We are on the call telling you what to type and why. It takes about two sessions.

Week 3

It runs without you and gets it wrong

It flags the wrong three emails. You tell it why they were wrong. This is the part people skip and it is the part that makes it work.

Month 2

It is just how the morning works now

You stop thinking about it. Someone on your team can change it because they watched it get built. Then you pick the next one.

Three to five of those. That is the whole programme. The reason it takes a few weeks each rather than an afternoon is week three: the part where it gets things wrong and you teach it. Nobody sells you that week, and it is the one that decides whether you still have a working system in month six.

[ 05 ] · How fast

Six months to use it. Most finish in two.

  1. Week 1

    We pick your three to five projects and put them in order, hardest value first.

  2. Weeks 2 to 4

    Project one ships. You build it with Cooper beside you, in your own accounts.

  3. Month 2

    Most teams have finished their list by about here. This is the normal case, not the fast one.

  4. Months 3 to 6

    The runway. Something breaks, the business changes, you want a sixth project. We are still here.

The six months is how long you have us, not how long it takes. Two live sessions a week, Tuesdays and Thursdays, every one recorded, and Cooper answering in between. Being available is the product.

[ 06 ] · Who is in the room

You, plus the two people who will run it.

Included

4 seats

The owner and two people from the team. The ones who will open the tools every day and keep the agents running after the six months.

Add a seat

Bigger team? Fine.

Extra people can join for the full six months. Add them at kickoff or when a build needs them, and we price it on the call.

Why three

An owner alone builds a demo. An owner plus the two people who run the work builds a system that survives a week when the owner is away. Adoption is the standard of finished.

[ 07 ] · Real owners, real messages

Don't take my word for it.

Every quote here is a real message from a real owner, word for word. Nothing was written for this page.

Video message

“Cooper's advice came at the perfect time. Our company's better than ever.”

Jason · Founder, Zuzora

Video message

“First time ever running Meta ads, agents taking care of everything, and we're already getting qualified leads through the door. I'm using Claude every day now. It's giving me more insight than any of my vendors ever have.”

Tristan · Founder, Modern Pure Air

Real message

“I've spent years being intimidated by AI. Cooper made it feel approachable, fun, and genuinely exciting to understand. One session in, and it felt like I'd hired three new staff members for my business. If you run a small business and keep putting off figuring this out, Cooper is who you want teaching you.”
Jill PayneBusiness owner

Real message

“Built an AI chief of staff running on my Gmail, second brain setup, agents handling parts of my real estate ops.”
JonathanReal estate operator

Real message

“You have a way of delivering info right to the spot which is of great help.”
DavidLodge owner

Real message

“Made incredible progress in last two days.”
BartolomeoBuilder

[ 08 ] · What it costs

Less than one hire. For six months of us.

The Factory

One price, up to four people, six months.

We give you the number on the call, once we know what you are actually trying to build. There is nothing added later and no upsell waiting at the end.

  • Three to five projects, finished
  • One personal onboarding with Cooper
  • Two live sessions a week, recorded, for six months
  • Us available in between, until the projects are done
  • Every agent and skill we have built, plus the recorded sprint lessons
  • Everything in your accounts. You own it.
Apply for a call →

30 minutes. You get the number on it.

For comparison

$18,000

One entry-level hire for the same six months, before onboarding, management and churn. And they take what they learned with them when they leave. Your agents stay.

[ 09 ] · Who this is for, and who it is not

Built for an owner with a real business and a team.

Yes

This is for you if

  • You run a business doing real revenue, with people on the team.
  • You have already tried AI and it did not stick.
  • You want AI running parts of the business, not answering questions.
  • You will put the two people who run the work in the room.
  • You would rather have systems running than another course finished.

No

Not a fit if

  • You are pre-revenue or just starting out. Use the free guides, they are good.
  • You want a magic prompt that makes money by Friday.
  • You want someone to build it for you and hand over the keys. This is your team learning to build, with Cooper beside them.
  • Your team will not touch it and you are fine with that.
  • You expect the business to get easier without changing how work flows.

[ 10 ] · Questions

Questions owners ask before they apply

You do, with Cooper beside you. That is the point. Two sessions a week your team learns to build, and by month four they build on their own. Cooper stays on for the full six months as support, so nothing you build gets abandoned when it breaks or the business changes.

[ 11 ] · The Factory · six months

Thirty minutes. A straight answer on whether it fits.

No pitch if it is not a fit. If it is, you leave with a kickoff date in October and the build order for your first sessions.